Ascorbic acid (Poten-Cee) Is Fifty, Fortified, and Forging Forward

Ascorbic acid (Poten-Cee) Is  Fifty, Fortified, and Forging Forward 

The top adult plain vitamin C brand pays it forward on its 50th year in the Philippines market

To celebrate 50 years of supporting Filipinos’ varying Vitamin C needs and to thank its customers for their continued support, the top Vitamin C brand (adult, plain category) Ascorbic acid (Poten-Cee) Vitamin C,¹ launches its milestone campaign, Fifty, Fortified, and Forging Forward. 
 
Poten-Cee Is Fifty 

Poten-Cee, proudly from PascualLab, one of the top pharmaceutical companies in the Philippines, traces its humble beginnings to the post-war era, supporting the Vitamin C needs of Filipinos. Today, it has evolved into one of the top Vitamin C brands offering variants that help fulfill different needs and that support different lifestyles. 

From Poten-Cee's early ventures to its latest products, the brand consistently showcases a commitment to innovation. Poten-Cee Sugar-Coated which was launched in 1974, was designed with a shell coating to mask the sour taste of Ascorbic acid. This coating with its candy-like taste and appearance, also made the tablet smoother and easier to swallow. 
 
Through the years, Poten-Cee has also formulated adult to pedia variants to suit Filipinos’ diverse needs and preferences:  Ascorbic acid as Sodium Ascorbate (Poten-Cee NA)² and Poten-Cee Plus for adults and children who prefer a vitamin C in non-acidic format³   Ascorbic acid (Poten-Cee Chewable), a convenient format for those who are always on the go  Ascorbic acid (Poten-Cee Forte) 1000 mg with 8-hour time release for those who prefer a higher dose of Vitamin C   Ascorbic acid (Poten-Cee Sugar-Free) for those watching their blood sugar.   

Poten-Cee's Beauty of Immunity 
In 2016, Poten-Cee introduced the tagline “The Beauty of Immunity.”  Aside from Vitamin C helping to fortify immunity which is vital to good health, it is also essential in collagen production to help support healthy skin.  Still in line with this message, PascualLab’s flagship brand launched Poten-Cee + C in 2022.  Poten-Cee + C is a food supplement which combines Vitamin C and Hydrolyzed Collagen.  
 
Poten-Cee Is Fortified  
Among Poten-Cee's newer variants are Poten-Cee + Zn (Ascorbic acid + Zinc) and  
Poten-Cee + Zn Advance (Ascorbic acid + Zinc + Cholecalciferol) which were both launched in 2021. Poten-Cee + ZN combines Vitamin C that supports immunity and Zinc that helps protect cells from viral infections, among other benefits.  Meanwhile Poten-Cee Zn Advance combines active ingredients that play critical roles in immune function, inflammatory response, and collagen synthesis.4-9 

Poten-Cee Is Forging Forward 
This year, as part of the brand’s forging forward, Poten-Cee unveiled a new offering of Poten-Cee + C. Poten-Cee + C Marine Collagen has Sodium Ascorbate (Vitamin C in non-acidic format)³ and Hydrolyzed Marine Collagen sourced from fish. 10 With this introduction, Poten-Cee + C now has options that offer consumers type 1 collagen sourced from fish (marine collagen) and type 2 collagen, from bovine or animal sources (original variant). 

Poten-Cee is Paying Forward 
And to thank Filipino families for all the years of support, Poten-Cee is also paying it forward.  Through the years, Poten-Cee has been making sizeable donations to sectors in need including survivors of the recent Typhoon Carina.

As Poten-Cee celebrates 50 years of providing consumers with trusted Vitamin C products, it wishes to extend its deepest gratitude for the unwavering support given by Filipinos. This has been the cornerstone of its success, inspiring the brand to continually innovate and improve, more so in the years to come. 
 
Poten-Cee is available in all leading drugstores and supermarkets nationwide and at PascualLab’s official TikTok, Shopee, & Lazada stores. Follow us on PotenCee_PH, FB & IG. 
 
*IF SYMPTOMS PERSIST, CONSULT YOUR DOCTOR. 
**"MAHALAGANG PAALALA: ANG POTEN-CEE + C AY HINDI GAMOT AT HINDI DAPAT GAMITING PANGGAMOT SA ANO MANG URI NG SAKIT 
References: 
¹IQVIA 2022 Data 
²Per FDA-approved CPR DRP 8842 
³National Library of Medicine. Sodium Ascorbate. PubChem. In: https://pubchem.ncbi.nlm.nih.gov/com pound/sodium_ascorbate#section=Top. Accessed August 2020. 
⁴Aranow C. Vitamin D and the Immune System. J Investig Med. 2011; 59(6): 881–886. doi:10.231/JIM.0b013e31821b8755.  
⁵Pullar J, Carr A, Vissers M. The Roles of Vitamin C in Skin Health. Nutrients. 2017; 9(8): 866. DOI: 10.3390/nu9080866  
⁶The Nutrition Source: Zinc. Harvard School of Public Health. In https://www.hsph.harvard.edu/ nutr itionsource/zinc/". accessed August 2020. 
7Wessels I, Rolles B, Rink L. The Potential Impact of Zinc Supplementation on COVID-19 Pathogenesis. Front Immunol. 2020; 11: 1712. doi: 10.3389/fimmu.2020.01712  
8Pugh, Nikki. Collagen-boosting effects of zinc. In https://organixx.com/benefits-of-zinc-collagen/ accessed May 2024 
⁹Bickle, Daniel. Vitamin D Regulation of Immune Function. In https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9065668/ Accessed July 2024 
¹⁰Campos P, Franco R, Kakuda L, et al. Oral Supplementation with Hydrolyzed Fish Cartilage Improves the Morphological and Structural Characteristics of the Skin: A Double-Blind, Placebo-Controlled Clinical Study. Molecules. 2021; 26(4880): 1-15. https://doi.org/10.3390/molecules26164880 
www.pascuallab.com . Pascual Laboratories, Inc. @FB & IG and PascualLab @Tiktok

How to Request For Your Back Logged LTO Driver's License

LTO launches dedicated website to check if driver's license cards are ready for pick up. 

Are you still waiting for your driver's license to be printed on a plastic card? If you don't want to make the trip to your preferred LTO driver's license renewal office (DLRO) and find out it's still not yet available, the government agency recently announced you can now request and check the availability of your driver's license card online.

Yes, you read right, the LTO has put up a website wherein users with no driver's license cards can check if they're already available. For now, the LTO says the system only works for clients who renewed (or applied) for a driver's license at select offices under the jurisdiction of LTO-NCR. The agency also mentioned that clients who wish to request and claim their driver's license cards could only get them at the DLRO (or licensing center) where they renewed. Meaning, if you request it from their McKinley Office in Venice Grand Canal, you can only personally get it from the same branch. 

Yeah, I know you'll probably say it is the same banana. But at least, you save some gas trip to LTO office.

For now, these are the only locations in which clients can request and check if their driver's license cards are already available

I. DLRO

1. Robinsons Metro East

2. SM North EDSA

3. Ali Mall, Cubao

4. Ever Gotesco Mall, Commonwealth

5. Venice Grand Canal Mall

6. Tiendesitas, Ortigas Pasig City

II Licensing Centers

1. Quezon City Licensing Center

2. Quezon City LC - Renewal Section

3. Valenzuela Licensing Extension Office

4. San Juan Licensing Center

III. District/Extension Offices

1. San Juan District Office

2. Quezon City District Office

Those who wish to check if their cards are already available can scan the QR codes in the image above or visit the following links;

https://www.ltoncr.com/dlcardrequest

https://www.ltoncr.com/dlcardinquiry

Where to report police brutality in the Philippines

Here are some resources for reporting police brutality in the Philippines:

• Philippine National Police (PNP) Internal Affairs Service (IAS): You can file a complaint directly with the PNP's unit dedicated to investigating police misconduct. This can be done in person at their headquarters or through their online portal (https://pais.pnp.gov.ph/).
• Commission on Human Rights (CHR): The CHR is an independent body that investigates human rights abuses by state actors, including police brutality. You can file a complaint online (https://chr.gov.ph/) or visit their nearest regional office.
• Non-Governmental Organizations (NGOs): Several NGOs in the Philippines work on police accountability issues. Here are a couple of prominent ones:
  • Philippine Commission on Jurists (PCJ): https://www.icj.org/country/asia-pacific/southeast-asia/philippines/
  • National Union of People's Lawyers (NUPL): https://www.facebook.com/nuplphilippines/

Additionally:

• Document the incident: If possible, try to gather evidence of the police brutality, such as photos, videos, or witness testimonies.
• Seek legal counsel: Consider getting help from a lawyer specializing in human rights or police misconduct cases.

Remember, it's important to report these incidents to hold officers accountable and work towards a more just system.

Breville taps Pinay barista champ as brand ambassadress

While the Philippines actually falls under the “Bean Belt”—an equatorial zone of the biggest coffee-growing countries in the world—it still lags behind the emergence of a revolutionary movement that reshapes the peoples’ connection to a cup of Joe.

(L-R) Breville Philippines Food and Beverage (F&B) Business Unit Manager Elijah Marie Cortez-Flores, Breville Philippines Ambassadress Vanessa Maclang Caceres, and IAJWC President Ma. Cristina S. Llamo

Nevertheless, it’s not too late for this nation to firmly establish its own coffee culture, wherein majority, if not the entire populace, have a general knowledge and appreciation of this well-loved drink, coupled with their strong familiarity, exposure and use of available technologies in the market to make a cuppa.

With this in mind, IAJ Wellness Corporation (IAJWC), the exclusive distributor of Breville in the Philippines, has officially signed up multi-awarded barista and famed content creator Vanessa Maclang Caceres as the country’s ambassadress of the leading small kitchen appliances brand from Australia.

Impressed by the rich and mature coffee culture of various countries, IAJWC President Cris Llamo dreams of replicating such trends locally, where Filipinos do not merely drink coffee but dive deep into the art and appreciation of its unique flavors and origins.

“Hence, our partnership is aimed at raising more awareness on coffee culture and appreciation in the country,” she said during their contract signing held recently in Makati City.

“We want to be in the forefront of educating the people about Third Wave Coffee. That’s why we really want Vanessa to become our ambassadress because her vast knowledge of the industry will be of big help to elevate the peoples’ understanding of specialty coffee,” added Elijah Marie Cortez-Flores, Food & Beverage (F&B) Business Unit Manager at Breville Philippines.

Being an ambassadress, Ms. V (her online monicker) or Mamita (as fondly called by her colleagues) will mainly help promote the brand’s coffee category, plus other kitchen appliances through her social media contents. With her new role, she will also work closely with the brand in equipping the frontliners, which include promo merchandisers, with the most up-to-date knowledge about specialty coffee in order for them to effectively sell Breville products to customers.

“Transfer of knowledge should not go wrong. We want to make sure that our people who interact with the customers are saying the right things about coffee and how best to enjoy it using Breville products. So it’s important to have somebody like Ms. Vanessa, who's been in the industry for a long time—19 years to be exact. There's a wealth of information and experience that we can learn from her,” Llamo said.

“Through her hands-on training, we also believe that we will be able to foster a deeper appreciation for Breville products, especially the espresso machine category,” Flores added.

Elated by their confidence, Caceres is very thankful of their partnership. She quipped: “I’m happy that they trust me with this partnership. I’m really grateful to train their frontliners and share my knowledge on Third Wave Coffee to other people.”

(L-R) Breville Philippines' PR Agency Partner CatPR Head Nadine Tan, Breville Philippines Food and Beverage (F&B) Business Unit Manager Elijah Marie Cortez-Flores, Breville Philippines Ambassadress Vanessa Maclang Caceres, and IAJWC President Ma. Cristina S. Llamo

Breville Philippines started to tap her in March 2023 for Women’s Month using the Breville Bambino Plus. Little did she know that her first encounter with this small espresso machine would make her a firm believer and, eventually, ambassadress of the brand. She said: “It’s not like other similar products, wherein everyone can pull a shot of espresso. No one can do steamed milk that is much better than Breville.”

What Caceres loves about the brand is its innovative wide array of products that do not only address the complications of coffee-making processes, but the whole kitchen concerns as well. Their designs go hand-in-hand with functionalities, befitting the requirement of each client.

Although Breville is positioned as a premium brand, it’s worth the investment given the endless possibilities it can do for the buyers. No wonder it's now Vanessa’s constant kitchen companion.

“It’s really a part of my daily life. Once you have it in your kitchen, you cannot stop using it. That’s why you really get your money’s worth,” she stressed.


ABOUT BREVILLE

Founded in Sydney in 1932, Breville has become an iconic global brand that enhances people’s lives through thoughtful design and brilliant innovation, delivering kitchen products to more than 70 countries around the globe. Breville is the kitchen appliance brand that delivers innovation based on consumer insights, empowering people’s potential to do things more impressively or easily than they’d thought possible in their own kitchen.

The brand was introduced in the Philippines in 2010. Under the exclusive distribution of IAJ Wellness Corporation, select Breville products are available in over 100 retail stores across the nation.

HOW TO APPLY FOR A TIN ID

There are two ways to obtain a TIN ID card in the Philippines:

In-person application:

1. Visit your nearest Bureau of Internal Revenue (BIR) branch. You can find the address of your nearest branch using the BIR RDO Finder .
2. Get a queuing number and wait for your turn.
3. Fill out BIR Form 1904 for new applicants.
4. Submit the completed form along with the required documents, which typically include a valid government ID and a recent 1x1 picture.
5. Pay the processing fee (if any).
6. The BIR officer will process your application and print your TIN card. You may need to attach your photo and sign the card on the spot.

Online application:

1. Visit the BIR website  and go to the eServices section.
2. Look for the ORUS icon and click on it.
3. Complete the online application form.
4. Upload scanned copies of your documentary requirements, such as a valid government ID and a recent 1x1 picture.
5. Submit the online application.
6. The BIR will process your application and send you your digital TIN ID via email within three working days. The digital TIN ID is valid and can be used for most transactions.

Important notes:

• You can only apply for a TIN ID in person if you are registering for an individual TIN with the "00000" branch code.
• The BIR advises against availing of services from online sellers who claim to assist with TIN ID applications. These services may be scams and could result in you getting a fake TIN ID.
• For more information on applying for a TIN ID, you can visit the BIR website  or contact the BIR hotline at 8538-3200.

How to obtain Philippine Passport

Hey everyone! So, you're finally planning that dream trip abroad? You've got your itinerary all set, but there's one crucial step before you can jet off: securing that Philippine passport!

Fear not, fellow travel newbie! This blog is here to be your guide.

Step 1: Schedule Your Appointment Online

Gone are the days of lining up at the Department of Foreign Affairs (DFA) super early. The DFA now requires online appointments for both passport applications and renewals. Head over to their website ([DFA OCA Appointment]) and secure a slot.

Step 2: Gather Your Documents

While waiting for your appointment, get your documents in order. The requirements can vary depending on your age and situation, but here are the essentials for new adult applicants like me:

• Confirmed Online Appointment (proof you booked a slot)
• Original and photocopy of PSA-authenticated Birth Certificate (make sure it's on security paper!)
• Accomplished Application Form (downloadable from the DFA website)
• Valid Government ID (check the DFA website for the complete list of acceptable IDs)
• One (1) Photocopy of your ID

Step 3: Prepare for Your Appointment

Double-check that you have all the required documents. Dress appropriately (think formal attire) and be prepared for a security check.

Step 4: Application Process at the DFA

On your appointment date, arrive early and follow the instructions. The staff will typically guide you through the process, which includes:

• Verification of documents
• Fingerprint scanning and photo capture
• Payment of processing fee (choose between regular or expedited processing)

Step 5: Claiming Your Passport

After processing, you'll be informed on how to claim your brand new passport. This usually takes around a week for regular processing and a few days for expedited.

Bonus Tips:

• Check the DFA website ([DFA Passport Requirements]) for the complete and updated list of requirements based on your specific situation (minor applicant, lost passport, etc.)
• Be patient and polite during the application process.
• For inquiries, you can contact the DFA through their email address (consular.dfa.gov.ph) or their official Facebook page.

There you have it! Getting a Philippine passport may seem daunting at first, but with proper preparation and this guide, you'll be well on your way to your next adventure.

So, what are you waiting for? Book that flight and get ready to explore the world!

Getting Your Unified Multi-Purpose ID (UMID) at SSS: A Step-by-Step Guide

The Unified Multi-Purpose ID (UMID) card is a very important document for us Filipinos. It streamlines transactions across various government agencies, making your life a bit easier.

If you haven't gotten yours yet, don't worry! This guide will walk you through the application process at the Social Security System (SSS).

Check the Deadline: As of November 2023, SSS has stopped accepting applications for regular UMID cards. They are now offering the UMID ATM Pay Card which requires either an existing UMID card or a pending application.

Things to Prepare:

• Original and photocopy of a valid ID: This could be your passport, driver's license, or any government-issued ID with your photo.
• One Other Valid ID: In case your primary ID doesn't have both photo and signature, bring another valid ID that does.
• Photocopy of IDs: Make sure the photocopies are clear and complete.
• Accomplished UMID Card Application Form: You can download the form from the SSS website or get a copy from your nearest SSS branch.
• Tax Identification Number (TIN): While not mandatory, having your TIN can help expedite the process.

Two Ways to Apply:

1. Walk-in:

• SSS Branch: This is the traditional route. Find a branch accepting UMID applications based on your SSS number coding. Take note of their operating hours.
• Fill out the UMID application form. Be sure to write neatly and provide accurate information.
• Submit the form along with your IDs and photocopies.
• Have your biometrics captured. This includes your photo, fingerprints, and signature.
• Receive an acknowledgment stub. This contains your reference number for tracking your application.

2. Online Appointment:

• Head on at My SSS Online please log in to your account or create one if you're a new member.
• Navigate to the "Appointment System" section and choose "UMID Card Application" as the purpose.
• Schedule an appointment for biometric capture. Choose a branch and date/time that works for you.
• On your appointment day, go to the chosen SSS branch. Bring a valid ID and a printed confirmation email from My SSS.
• Have your biometrics captured.
• You'll be notified when your UMID card is ready for pickup.

After Applying:

• Track the status of your application. You can do this through My SSS online or by calling the SSS hotline.
• Claim your UMID card. Once notified, proceed to the branch where you applied and present your valid ID to claim your card. There are specific timelines for claiming, so be sure to take note of the deadlines.

Additional Tips:

• Dress appropriately. SSS branches have a dress code, so avoid sleeveless shirts, shorts, and slippers.
• Bring a pen. You'll need it to fill out the application form.
• Prepare for a wait. Applying during peak hours can mean longer queues. If you can, schedule your appointment or visit during less busy days.

With these steps and a little preparation, getting your SSS UMID ID should be a breeze. Soon, you'll be enjoying the benefits of this handy card!

How to Obtain Voters ID in Comelec

As of June 8, 2024, the Philippine Commission on Elections (COMELEC) is currently not prioritizing the issuance of voter IDs. However, there are alternative solutions for now:

1. Check Voter Registration Status:

-You can verify if you're already registered to vote online through COMELEC's website (https://comelec.gov.ph/?r=VoterRegistration/HowtoRegister).

2. Obtain Voter's Certification:

If you're registered, you can get a Voter's Certification from your local COMELEC office. This certification serves as proof of registration and holds the same validity as a voter ID for most purposes.

Here's how to get a Voter's Certification:

Requirements:

Valid ID (e.g., passport, driver's license)

Accomplished application form (usually available at the COMELEC office)

Minimum fee (amount may vary)

Process:

Visit your local COMELEC office.

Secure and fill out the application form.

Submit the application form, valid ID, and fee.

Pay the processing fee.

Wait for your Voter's Certification to be released (processing time may vary).

3. Stay Updated on Voter ID Issuance:

COMELEC is considering resuming the issuance of voter IDs. You can monitor their website (https://comelec.gov.ph/?r=VoterRegistration/HowtoRegister) or news outlets for announcements regarding the resumption of voter ID applications.